email marketing

How To Avoid Spam Filters

There is nothing more exciting than sending out your first email marketing campaign or group newsletter - and nothing more demoralising than checking the report a week later and seeing how many people never even opened your mails.

Without a doubt, emails are regarded as one of the most personal forms of engagement in the modern scope of marketing efforts. Since all social media platforms and cloud-based activities, not to mention mobile applications, require email authentication of some sort, it is fair to assume that the world has conformed to emails as being the true form of establishing a digital identity.

Email Marketing Tactics That are Shaping 2030 and Beyond

There’s a reason that 93% of business-to-business (B2B) marketers make heavy use of email in their digital marketing efforts - according to HubSpot, e-mail generates $38 for every $1 spent. 

Although there are many, many new and exciting methods of keeping in contact with your customers, these stats show that you should still be using email as part of your digital marketing strategy. 

In this article, we’ll take a look at email marketing tactics that can help you to generate marketing success in your business.

Using Email Marketing to Grow Your Digital Agency

As a web designer, web developer, or digital marketing pro, you probably offer your clients email marketing setup as a service.

Why avoid it when dealing with your own sales process?

Email marketing is a fantastic tool for any digital agency - it’s time to start practicing what you preach.